TTUHSC Identity Guidelines
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TTUHSC Identity Guidelines

Academic Paper System

Our academic paper systems utilize either the academic signature of the TTUHSC or one of its component schools, departments, programs, divisions, offices, centers or institutes. Paper systems are available in both standard and monarch sizes. The system includes officially approved formats for letterhead, envelopes, mailing labels and business cards. It follows a standard template to ensure a professional and unified presentation of our institution. No design alterations may be made to these official paper system templates.

Variations in the nature and length of contact information are to be anticipated and can be accommodated to the extent that they fall within the spatial and stylistic parameters of the official design. Exceptional content requirements for business cards can be moved to the back of the card. Contact the TTUHSC Printing Center at (806) 743-2016 to discuss your unique requirements.

The following examples provide an overview of our academic paper systems with representative solutions for the TTUHSC, schools, departments, programs, divisions, offices, centers and institutes.

Academic Paper System
Academic Letterhead
Academic Monarch Letterhead
Academic Business Card
Physicians Business Card
Academic Mailing Label

Additional Correspondence Elements

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We've also developed a variety of additional design templates to support general correspondence needs.

Academic Pocket Folder/Notepad
Academic Announcements
Academic Fax Forms

Paper Recommendations

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Letterhead and Envelopes

Manufacturer: Neenah

Stock: Classic Cotton

Cotton: 25 percent cotton; Also available in 50 or 100 percent cotton

Weight: 24#

Color: Solar white

Card Stock

Manufacturer: Weyerhauser

Stock: Cougar

Finish: Smooth

Weight: 80# cover

Color: White

Optional Use of the Double T on Paper System Elements

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In recognition of existing awareness of the Double T as the most visible and recognizable symbol of Texas Tech, the Double T may be included as a secondary symbol on the bottom right-hand corner of letterhead, notepads and note cards, providing that it does not exceed seventy-five percent of the height of the Coat of Arms. It may also be used on the back of business cards on a white background as shown here. Black backgrounds will no longer be used. This optional use can leverage the Double T's recognition and visibility while the new Academic Signature is being introduced to current and historic audiences.

Adding Other University or Third-Party Marks

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No other TTUHSC or third-party marks may be combined with the Official Signature or added to the paper system elements. Sponsorship or affiliate programs requiring university use of partner marks will be evaluated on a case-by-case basis. Contact your campus Office of Communications and Marketing or your school's marketing director for assistance in determining the appropriate solution for your unit.

Correct Use

Back to Top Academic Letterhead Correct Use

Incorrect Use

Back to Top Academic Letterhead Incorrect Use

Questions

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Contact your campus Office of Communications and Marketing for additional assistance in determining the right solution for your unit.

  • Amarillo Campus: (806) 354-5412
  • Dallas and Lubbock Campuses: (806) 743-2143
  • El Paso Campus: (915) 545-6527
  • Permian Basin Campus: (432) 335-5119

Ordering

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The HSC Printing Center looks forward to the opportunity to assist you in making decisions regarding use of signatures, seals and other identities of Texas Tech University Health Sciences Center on all of your printed material. For your convenience, you may place orders for business cards and stationery online here. You may also submit an order in any of the following ways:

Email: printingcenter@ttuhsc.edu
Phone: (806) 743-2016
Fax: (806) 743-2023
In person: HSC Building, Room BC351
Mail: HSC Printing Center
3601 4th Street STOP 9003
Lubbock, Texas 79430-9003

Please call (806) 743.2016 if you have any questions.

TTUHSC Academic Paper Systems Files

Letterhead Templates

Fax Form Template

TTUHSC Academic Paper System Resources

Ordering

HSC Printing Center
Email: printingcenter@ttuhsc.edu
Phone: (806) 743-2016
Fax: (806) 743-2023
In person: HSC Building, Room BC351
Mail: HSC Printing Center
3601 4th Street STOP 9003
Lubbock, Texas 79430-9003