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TTUHSC IT Policies

9.3.       WEB SITE VISUAL ELEMENTS STANDARDS

All TTUHSC web sites and/or web pages are expected to adhere to the highest level of quality and abide by these web publishing guidelines.

  1. TTUHSC web sites are expected to follow the zone layout guidelines presented in Section 9.4 and comply with the color and typography standards for web sites that are outlined in the Visual Identity Guidelines.  For the text on the web sites, the font should be Arial.  The Visual Identity Guidelines are implemented in the templates and layouts of the Luminis Content Management System.
  2. TTUHSC web sites and web pages should be designed to fit a 1024 x 768-screen resolution.  In order to comfortably fit this size screen with no side scrolling, it is recommended that the layout should fit within the width of 900 pixels.
  3. All graphics that are used on the web sites and/or web pages must be formatted as follows:
  1. Graphics Interface Format (GIF), PNG, or Joint Photographic Experts Group (JPEG/JPG) file formats only.  (GIF is a graphic file format that uses indexed color graphics and supports up to 256 colors with lossless compression.  It is best used for flat images.  JPEG/JPG is a graphics file format typically used to display photo-realistic pictures that contain thousands or millions of colors.)
  2. Maximum resolution of 72 dots-per-inch (dpi) or pixels-per-inch (ppi) for each graphic.  (DPI and PPI is a measure of sharpness or density of illuminated points on a display screen.)  Higher resolution graphics will make the download time unnecessarily long.  Alternatively, a thumbnail may be used as a link to a separate higher resolution image.
  3. All TTUHSC Official Seals and Logos for the website and web pages are implemented in the templates and layouts of the Luminis Content Management System.  Altering the logos and lock-ups are prohibited.  The logos and lock-ups must be obtained from Official Identities area of the Visual Identity Guideline web site for print and other uses.
  4. When sizing graphics, a graphic program should be used to resize and resample the graphic file, rather than using the HTML graphic size elements for this purpose.  This will ensure that the graphic will be clear, crisp, and does not take an inordinate amount of time to download.  For the best quality, it is recommended using the original graphic to modify then re-export as a GIF or JPG as necessary.