Digital Strategy | Texas Tech University Health Sciences Center
TTUHSC students walking through Lubbock campus courtyard.

Digital Strategy

Website analytics on a computer screen

Our web team communicates and maintains the brand of Texas Tech University Medical Center (TTUHSC) across a multitude of web and digital platforms, including ttuhsc.edu and texastechphysicians.com. Our mission is to use the web and emerging technologies to engage our audience with TTUHSC. 

What We Do

The digital strategy team manages the university homepage and explores emerging technologies to facilitate online communication.

  • Website Management
  • Blogs
  • StatlineTV
  • Mass email
  • Digital Signage
  • Announcements & Events
  • Emergency Communications
 TTUHSC 50th Logo

How We Work 

Our web team is ready to help with content strategy, development and creation of special features. From web page updates to completely new sites, our web developers digitally showcase the innovation and forward thinking of TTUHSC. 

We work behind-the-scenes side of web properties to put fresh, relevant content in front of our audiences. By continuously optimizing our digital properties, we make them more findable, and we’re ensuring more audiences learn about the work being done at TTUHSC.

Not Sure Where to Start?

We provide website and digital strategy consulting.

  • Analytics and website traffic reports to help you understand how your content is being used
  • Content inventories and audits can show you the current state of your department’s web pages and what needs to be improved
  • Quality assurance monitoring and reporting to stay on top of common website issues like broken links and misspellings
  • Identification of keywords and implementation into meta data.
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